MARKETING. SALES. INNOVATION.
Let’s grow your business.
WE CREATE STRATEGIES & PLANS THAT ARE GOAL AND ACTION ORIENTED.
WE BUILD BRANDS BASED ON WHAT CONSUMERS CARE ABOUT AND WHAT YOU CAN UNIQUELY DELIVER.
WITH OUR 20+ YEARS OF EXPERIENCE, WE KNOW OUR APPROACH WORKS.
We’re experienced yet nimble.
Marie Damato . Brand & Marketing Strategist
I co-founded this group because I wanted to offer a more effective way to do marketing. I started out learning from the best digital and brand marketers in New York, working on iconic brands like Unilever, General Mills and American Express. Over the years, I honed my skills to frame a brand strategically, defining why it matters to the consumer and how to differentiate among the competition. We’ve now proven that this strategic frame, when applied to brands big or small, sets up brands for better success.
Josh Resnik . Business Growth Strategist
Through my 26 years in the food industry, I have worked on all types of businesses and brands. The one common theme has been a relentless pursuit of growth. During my time at General Mills and as CEO of two natural/organic food businesses, I have driven growth through smart strategy, a passionate understanding of consumer insights, meaningful brand differentiation, and out-of-the-box innovation. In my consulting work, I enjoy providing big company rigor and process for small companies, and nimble, entrepreneurial thinking for larger companies.
Derrick Hanson . Digital Strategy, CRM and Media
My experience in retail at Target, Life Time and Gander sets me up with a unique skillset on the Frame team. I love diving into databases, learning about the customer — who they are, their behavior and how to successfully connect with them to build an ongoing relationship. When developing plans, I always start by defining goals and KPIs. And then create budgets and plans that are efficient and effective.
We start by defining your brand. We define why you uniquely matter to the consumer.
A Full Range of Services
Our core collection of experts specialize in brand, digital strategy, social media and creative. Our expanded team allows us to provide a holistic, thoughtful approach for any and all marketing needs.
DISCOVERY & INSIGHTS
Truly understanding your consumer is key to being relevant. We do nimble yet high impact research. Surveys, interviews, competitive and category research; we develop key insights that will drive the strategy.
PLANNING
We will help you frame your goals, your opportunity, key go-to-market strategies and media plans.. We’ll define who your consumer is, how to talk to them (key messages) and where to reach them.
BRAND STRATEGY
Your brand needs to be unique and relevant. The quality and effectiveness of our work rests on our ability to do this exercise well. We help position your brand in your category so that it will stand out and win.
CREATIVE IDEAS
We have the best creative team in town. They know how to translate strategy into creative ideas that have real impact. Inspiration. And drive business results.
PRODUCT COLLABORATION
Marketing is only as good as the product that delivers on the promise. From apps to tangible products, we apply our insights and brand strategy to your product to ensure that your product really delivers.
EXECUTION
Our creative, production and media team will launch your brand or campaign. We develop logos, packaging, campaigns and content. And we launch those campaigns and manage ongoing digital channels.